Laury Gage - Digital presence for a psychologist
A website reflecting a therapeutic approach: warmth, clarity, professionalism. A site designed around local discoverability.
Laury Gage, a Antibes-based psychologist, needed a website reflecting her approach: warmth, clarity, professionalism. The goal was concrete - be found on Google by potential patients searching locally. No visual noise, no clutter. A site that reassures from the very first second.
The site had to work like a first appointment: calming, structured, encouraging contact. Direct access to appointment booking is central to the experience.
Our art director set a pared-back direction: generous white space, soft readable typography, breathing room everywhere. Every graphic element exists for a reason. The palette is warm without being patronising - we are speaking to adults seeking serious support.
On the technical side, the local SEO structure is surgical: Schema.org LocalBusiness, Google My Business optimisation, geo-targeted keywords woven naturally into the content. The site is static, ultra-fast - a decisive advantage for local ranking where load speed makes the difference.
AI accelerates the design phase: moodboard generation, palette testing, assisted SEO copywriting. The content is organized around the practice, visitor needs and the location of the office.
Live site at laurygage.fr. Clear navigation, local content and direct access to appointment booking.
The site gives visitors direct access to appointment booking. Navigation is so clear that patients find the information they need without friction. Key information is organized around a short, readable navigation.
Art direction, production and finishing
Our current practice combines art direction, animation, 3D and AI according to each project. The tools used for a historical film depend on its production context.