Toyota Saka - AI visual concept car exploration
Video moodboard and ambience visuals for a Toyota Europe Design concept car. 100% AI production.
Toyota Europe Design (TED2) is exploring a new concept car. The internal design team needs ambience visuals, mood references and a visual universe to guide the vehicle's design.
Internal brief, external execution. TED2 was looking for a partner capable of producing visual directions quickly without mobilising a full 3D pipeline.
100% AI production by Nexia's art director. Video moodboard, ambience visuals, mood and visual identity exploration for the concept car.
AI enables rapid visual exploration - dozens of aesthetic directions tested in a few days, where a traditional pipeline would have taken weeks. The art director selects, refines, composes. Delivered directly to the TED2 internal design team in Sophia Antipolis.
Video moodboard and concept car visuals delivered. 100% AI - rapid visual exploration, multiple iterations.
Used internally by TED2 to guide the vehicle's design. A concrete use case for AI as a creative-phase accelerator in the automotive industry.
Art direction, production and finishing
Our current practice combines art direction, animation, 3D and AI according to each project. The tools used for a historical film depend on its production context.